As a seasoned and service-focused professional, he is recognized for his dedication, work ethic, honesty, and integrity. Through his diverse operations and leadership skills, Heinrich offers a proven record of success in leading the hospitality industry, encompassing accommodation, food and beverage, and other hotel services. In addition, his exceptional communication, organizational, and interpersonal skills have been vital assets to every organization he has worked for.

Heinrich began his professional career at the Royal Hotel in South Africa where he fulfilled numerous management roles during his five-year tenure. For the next 20 years that followed, Heinrich assumed several leadership positions in numerous luxury hotels and resorts throughout the country. From the South African market, Heinrich relocated to the United States in 2000 and held the position of hotel manager for The Peninsula Beverly Hills (Hong Kong Shanghai Hotels), a Mobil 5-star and AAA 5-diamond hotel and restaurant. Utilizing his outstanding leadership and interpersonal aptitudes, he built solid business relationships with guests, thereby ensuring repeat business and obtaining high average room rates and consistent guest bookings.

After a couple of years abroad, Heinrich went back to his motherland where he served several organizations and held various management roles. In 2005, he pursued a different career path and purchased the Human Resources and Training Business units from ITO Focus International and opened a startup. He started providing skills training programs and socially uplifted the communities by training the unemployed and less-fortunate, and empowering them with the required skills and training to find employment. In relation to this, he obtained an accreditation from the South African Government and drafted training grants, which were awarded for training providers. Shortly afterwards, Heinrich founded The Private Hotel School in 2006, a boutique hotel school offering appropriate products

and services that focused on training and education based on the needs of owners, associates, and customers. Throughout his tenure, Heinrich drove the efforts for the school to receive numerous associations and accreditations, including the American Hospitality Academy–International Hotel Management Schools (AHA-IHMS). Additionally, this hotel school is currently among the top 3 schools in South Africa and has been operating for more than a decade.

From 2012 to 2014, Heinrich traveled across North America, Mexico, and the Caribbean during his employment as regional director of learning and development for Belmond Hotels. In this tenure, he was in charge of developing and implementing training, governance, and compliance programs. To cite a few examples, he was able to establish a two-day orientation program at the re-opening of El Encanto with 250 new employees, which was introduced and presented to the rest of the region. Moreover, he introduced the Service Leadership Program at all properties, which included El Encanto, 21, Maroma, Casa Sierra Nevada, La Samanna, and Inn at Perry Cabin by Belmond; while handling the planning and coordination, as well as co-presentation of the Leadership Development Program to senior management.

In 2014, Heinrich was re-deployed to St. Michaels, Maryland and served as general manager and regional director of learning and development at the Inn at Perry Cabin by Belmond. In this role, he was tasked to oversee a multimillion-dollar hotel operation, including 78 rooms and suites with dining restaurant and pub. In addition, Heinrich managed all aspects of staff supervision, finance management and budgeting, customer service, and process standards and guidelines implementation to meet and exceed the needs of owners, associates, and customers. Utilizing his solid knowledge and skills, he brought forth notable increases in revenue, occupancy rate, Average Daily Rate (ADR), and rooms and total revenue per available room (RevPAR). Heinrich was also responsible for the significant improvement in the overall service as well as for the implementation of the first employee handbook. In retrospect, having worked in the industry for more than three decades, Heinrich has proven his ability to build networks and relationships with diverse individuals and with the management.

Heinrich attended Witwatersrand Technikon in Braamfontein, South Africa where he obtained his National Diploma in Hotel Management. Driven by a strong determination and dedication toward learning, he pursued further education and has equipped himself with various designations including passing the Property Board Examination from the Estate Agency Affairs Board in South Africa; earning certification as a Hospitality Educator from the Educational of the American Hotel and Lodging Association, The Hotel Institute in Switzerland; and receiving the Educator Certification and Master License for Southern Africa from the American Hospitality Academy in the US.

Apart from his professional endeavors, Heinrich is an active contributor to the society as an affiliate of the Association for Private Providers of Education Training and Development; Stellenbosch Tourism and Information Center; as well as member of the International Advisory Board for American Hospitality Academy; and Committee Board for the Cape Career Exhibitors Association. Moreover, Heinrich served as member of the Talbot County Affordable and Workforce Housing Commission. He currently resides in Los Angeles.

"And to know the love of Christ, which passeth knowledge, that ye might be filled with all the fulness of God"

- King James Bible, Ephesians 3:19